In Graphics for our first project, we had to create a poster for an event happening in Birmingham. I chose to advertise Amy MacDonald, a fellow Scot and one of my favourite artists. As you have seen by my older posts, I am very influenced by highlighting colour next to black and white and so I wanted to apply this style to my poster because I've found that previously it has produced my best work. This is my first 'draft' of the poster. This is a photography based piece, and because it had to be my own image I had to think of things that could relate to Amy MacDonald as an artist so that people could recognize her. Well, she's Scottish and she plays guitar - it's as simple as that. I bought a pair of converse style shoes and drew on a St. Andrews cross with a marker pen, and asked one of my flat mates if she would model them for me, I was lucky enough that day that she was blue tights so that was an added bonus. I borrowed my other flat mates guitar, and I placed it next to her feet and took the photograph from floor level. Once I was happy with my photograph, I used photoshop to enhance the image. First of all I desaturated the parts of the image I wanted desaturated, and then using the hue/saturation tool, I enhanced the blue colour. I drew out the 'Amy MacDonald' logo and scanned it in and placed the text very carefully, then added the rest of the information, but something still wasn't right.
This is my final of the poster, which I created after the hand in date one day, just looking through my work.
I didn't amend too much, but I knew the typography wasn't right on my first draft, and sometimes I find when working with typography, it's best just too keep it simple for the best results. I also added an image of Amy's latest album for further advertisement, to maybe earn her a few more fans and also to promote two things at once, letting people identify with her music more. I think my end result is a good piece of work. I know my strength is in Graphic Design that is photography based, which is why I decided when the time came to pick Photography as my specialist subject. I wanted to keep something sacred, and explore something new.


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